Rocky Hill, CT – August 2006 - Software Marketing Associates, Inc., provider of the PRO-MAIL System, is celebrating its 25th year anniversary. Since 1981, SMA has been providing business solutions to leading Direct Mail, Fulfillment, and Printing providers.
SMA has dedicated itself to providing the most thorough and advanced solutions by collaborating with our customers and incorporating the newest technology to create the pro-mail® System. With the PRO-MAIL System, SMA has fully met, and often surpassed, the needs of the industries we serve.
SMA attributes much of its on-going success to its talented team of professionals. It is undoubtedly their experience, knowledge and determination that allows the pro-mail® System to continue to meet the needs of its marketplace for a quarter of a century.
SMA employs a highly specialized staff of programmers, customer service and support people. Our long-tenured senior staff members have observed and responded to the changes of the mailing industry and have passed on their knowledge and experience to the rest of our talented staff.
Founder and CFO of Software Marketing Associates, Inc., James Lunden summarizes the company’s recipe for success: “We pride ourselves on longevity, building lasting relationships and the willingness to collaborate with our licensees.”
For many years, the mailing industry did not undergo many changes, but over the last decade, rapid technological advances and competition allowed direct mailers, fulfillment providers and printers to expand their services. In response to the climate of change, Software Marketing Associates, Inc. kept up with the growing and shifting demands of their clients.
Currently, in the year 2006, the pro-mail® System is an entirely browser-based system that is constantly being updated and revised in order to keep up with the evolution of the mailing industries. As a result, Software Marketing Associates, Inc. has seen growth in sales consistently every year.
Mr. Lunden continues, “As we look back on the past 25 years, our dedication to fulfilling the needs of our customers has given us a solid foundation in the Direct Mail, Fulfillment, and Printing industries. We look forward to the continuing strengthen our current relationships as well as create new ones in the coming years. In order to do so, we plan to continue to enhance our software based on the ever changing needs of our licensees.”
Over the past 25 years, the pro-mail® System has been installed in over 500 locations nationwide and internationally. After 25 years, SMA has firmly established itself as the foremost business solution provider for the Direct Marketing, Fulfillment, and Printing industries.